I-Land Residences Sucat

Client Context

A Manila-based property developer needed a digital platform to centralize property discovery, generate qualified inquiries, and streamline property viewing bookings for their condominium developments. The goal was to replace fragmented listings and manual coordination with a single platform that could support marketing, sales, and customer engagement.

The Challenge

Property discovery in Manila was fragmented and inefficient:

• •Listings scattered across multiple platforms
• •Prospective buyers lacked clear visibility into amenities and features
• •Property viewing schedules were handled manually via calls and messages
• •Sales teams spent significant time qualifying low-intent inquiries
• •Sustainability features were difficult to communicate effectively online

The Solution

BuildFast Labs designed and developed a property discovery and booking platform that centralizes listings, showcases developments visually, and converts interest into scheduled property visits. The platform focuses on clarity, speed, and conversion, guiding users from discovery to booking with minimal friction.

Platform Features

• •Dedicated pages for each building (Lime, Olive, Sage)
• •Detailed amenities, development plans, and location insights
• •High-quality galleries and virtual property views
• •Clear presentation of eco-friendly and sustainability features
• •Integrated appointment booking system for property viewings
• •Automated inquiry handling and email notifications
• •Direct agent contact via phone and email
• •Structured lead capture for improved qualification

User Experience Excellence

• •Mobile-first responsive design
• •Fast load times optimized for mobile users
• •Clear calls-to-action across all pages
• •WCAG-compliant accessibility standards

Technical Implementation

Frontend Architecture

• •Framework: Next.js (App Router)
• •Frontend: React, TypeScript, TailwindCSS
• •Booking & Forms: Custom scheduling and inquiry flows
• •Infrastructure: Cloud-hosted with performance optimization
• •SEO: Search-optimized architecture for organic discovery

Backend Integration

• •Booking & Scheduling: Integrated appointment booking and calendar management
• •Contact & Lead Capture: Structured inquiry flows and automated follow-ups
• •Email Notifications: Automated confirmations and reminders for bookings
• •Content Management: Maintainable property content and assets
• •Cloud Hosting & Performance: Scalable infrastructure and caching
• •Security & Privacy: Secure handling of user data

Property Showcase Capabilities

• •Multiple Building Options: Lime, Olive, and Sage buildings with unique features and amenities
• •Detailed Amenities: Showcase of gym, basketball court, swimming pool, and open spaces
• •Gallery Management: Organized presentation of exterior, interior, lobby, and amenity spaces
• •Development Plans: Comprehensive site layout visualization for informed decision-making
• •Building-Specific Features: Individual pages highlighting unique characteristics of each building
• •360° Property Views: Immersive visual experience of living spaces and common areas

Business Impact

Development Process

• •UX and information architecture design
• •Frontend development and performance optimization
• •Booking system implementation
• •Lead capture and inquiry workflows

Quality Assurance

• •Cross-Browser Testing: Verified compatibility across all major browsers
• •Mobile Responsiveness: Tested on various devices and screen sizes
• •Performance Optimization: Achieved fast load times and smooth interactions
• •Accessibility Audit: Ensured platform meets WCAG accessibility standards
• •SEO Validation: Confirmed proper implementation of SEO best practices
• •User Testing: Gathered feedback to refine user experience

Results & Metrics

• •~85% increase in qualified property inquiries
• •~45% increase in scheduled property viewings
• •~70% reduction in manual booking coordination
• •60% improvement in user engagement time
• •70% of traffic originating from mobile devices
• •Platform became a primary digital sales channel for the developer

Our Role

• •UX and information architecture design
• •Frontend development and performance optimization
• •Booking system implementation
• •Lead capture and inquiry workflows

Why This Project Matters

• •Build conversion-focused platforms, not just websites
• •Translate complex property information into clear user journeys
• •Support sales teams with digital tooling
• •Deliver systems that directly impact revenue and operations